This Dog Barks At Her Everyday, But Then The Unexpected Happened!

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Ads, unlike any other sort of audiovisual technique, must always hit the target. Unlike other mediums, that can’t manage to play with time and space, ads have a short span of life.

In those precious seconds, they must elicit a response. Movies, books, operas and plays have the luxury of the clock to get their point across; to galvanize an emotional upsurge from its audience. Ads don’t.

The greatest ads in history, those that will forever be remembered, are akin to a sniper’s shell. They aim for the heart and never miss.

Be it laughter, be it sorrow, be it terror, or melancholy, they cannot spare the time for finesse, let alone elegance. Ads are sledgehammers, bullets and hatchets. They are dirty, but highly efficient if placed right.

In the video on the Next Page, you’ll discover one such ad. A marketing ploy by a Thailand conglomerate, Krungthai Bank, that proves without a doubt what a gaggle of professional mad-men can accomplish.

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10 COMMENTS

    • although i know it was just a commercial, just like the article said, i cried like a baby too. i am such an animal lover. from wild life to domestic. animals show so much love and compassion. yet people don’t believe. and there are so many that hurt abuse and neglect them. we see it over and over when an animal show feelings and even helps others that are not even their species. it just breaks my heart that i cannot do more than donate a little here and there

  1. God.. I couldn’t stop crying. I live in Mauritius. Vets stop working at about 6:00 PM. Looking at this I remembered how I lost my Bozo 2 years back.. Taking him to vet’s for 3 consecutive days was not enough. Maybe if we had a 24 hour animal hospital services he could be saved.. My 4 dogs and 1 cat that I have now..I don’t even know how i will survive the loss of even any one of them some day

  2. Omg.. I can’t stop crying.. So sad!!! Kinda wish I didn’t watch the video … Dogs are so awesome..I do believe they know how much joy they bring you …

  3. Ninon Ruscher, i too could not get the video to play so I clicked on the 3 dots on top right corner. It will give you the option to view in the a different browser. It worked. It’s worth it. Good but teary video.

  4. Thank You to All involved in this dangerous rescue mission.
    Neither the dog nor I would have servived without you both.

    I am very grateful. You saved our lives., Thursday, August 27, 2016.

    Ellen M. Parent,

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